The Right Time to Partner with an Artist: A Strategic Guide for Brands (Pt 1)
It’s a common question: what drives the cost of an artist partnership up (or down)? I mean, an artist’s fee can range from four to seven figures…and...
Our artist partners will be shining brighter than ever at the 67th Annual GRAMMY Awards! 🎶
With 55 nominations across 35 incredible artists, we’re thrilled to see our artist partners be part of the magic that celebrates the best in music. Scroll down to learn more, or see the full list of nominees here.
The 67th GRAMMY Awards will air live on Sunday, Feb. 2nd, 2025 on CBS and streaming live and on demand on Paramount+.
*UPDATED Feb. 3, 2025 with winners:
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MAX was founded in 2014 with a mission to help champion incredible music and the artists who make it through strategic, data-driven partnerships with brands. MAX brings brands into the music promotional space in a way that puts engaging content into the world through a value-exchange model that drives the brand's objectives, and elevates breakthrough bands along the way. If you’d like to learn more about Music Audience Exchange and what a music promotion program would look like for your brand, send us a note.
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