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Craig Rector

Craig Rector is the Marketing Director at MAX.Live, where he connects brands with artists to create unforgettable campaigns. With nearly 20 years of experience across music, entertainment, and both B2B and consumer marketing, Craig has worked with Fortune 500 brands, launched startups, and even navigated a copyright battle in the industry. A former singer-songwriter turned marketing strategist, he brings a unique perspective to the intersection of music and brand partnerships. When he’s not shaping marketing strategy, you can find him chasing sunsets, exploring the outdoors, or sharing insights on the latest industry trends.

2 min read

2020 Holiday Gift Guide for Music Lovers

To make gift shopping easier this year, we’ve put together a list of our top picks for the music lover(s) in your life. And since we know going out to shop for gifts is a little tricky this year, everything on our list can be purchased on Amazon--as...

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1 min read

A Deep Dive Into Partnering with GRAMMY-Nominated Artists: Thomas Rhett

GRAMMY nominations have been announced! In this blog series, we've been taking a deeper look the FIVE of the artists we’ve partnered with at MAX who...

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1 min read

A Deep Dive Into Partnering with GRAMMY-Nominated Artists: Jon Batiste

GRAMMY nominations have been announced! In this blog series, we've been taking a deeper look the FIVE the artists we’ve partnered with at MAX who...

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2 min read

A Deep Dive Into Partnering with GRAMMY-Nominated Artists: PJ Morton

GRAMMY nominations have been announced! In this blog series, we've been taking a deeper look the FIVE of the artists we’ve partnered with at MAX who...

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2 min read

A Deep Dive Into Partnering with GRAMMY-Nominated Artists: Lecrae

GRAMMY nominations have been announced! And this blog series, we've been taking a deeper look the FIVE of the artists we’ve partnered with at MAX who...

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1 min read

A Deep Dive Into Partnering with GRAMMY-Nominated Artists: Ingrid Andress

GRAMMY nominations have been announced! We are so excited that FIVE of the artists we’ve partnered with at MAX have received nominations - some of...

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U.S. Cellular Hits the Road with Dustin Lynch and MAX

On the heels of co-founder and CEO, Nathan Hanks’ recognition as a Billboard Top Branding Power Player in music for the second consecutive year,...

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1 min read

Nathan Hanks Named One Of Billboard's 2019 Power Players

For the second year in a row, Nathan Hanks, CEO and Founder of Music Audience Exchange, was named as one of Billboard's Branding Power Players – an...

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4 min read

BRAND New Music: Our Greatest Hits From 2018

Let’s take a quick look back at Music Audience Exchange (MAX)’s fantastic 2018 in our annual MAX's Greatest Hits:

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