1 min read
Rosemary Waldrip: August 15, 2016
The answer: All three artists have partnered with brands through Music Audience Exchange (MAX). Billboard released the Top Latin Albums for the week of August 20, 2016, and we’re thrilled to see some familiar names: La Maquinaria Nortena, Justin...
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1 min read
Rosemary Waldrip: March 21, 2016
South By Southwest (SXSW) is always a whirlwind, and we can’t wait to go for a spin in the future. Here are a few of our favorite trends and stories...
4 min read
Rosemary Waldrip: March 14, 2016
Music Audience Exchange (MAX) recently hosted Nashville-based singer-songwriter Josh Dorr in our Dallas office.
1 min read
Rosemary Waldrip: February 29, 2016
Two social media behemoths made significant announcements last week.
5 min read
Rosemary Waldrip: February 08, 2016
In order of appearance, here’s our breakdown of the 13 best uses of music in the ads for Super Bowl 50. Check out the list, and give us your thoughts!
1 min read
Rosemary Waldrip: June 15, 2015
Without question, the biggest news in music last week was the announcement of Apple Music, the latest in a string of streaming platforms vying for...
2 min read
Rosemary Waldrip: May 18, 2015
As an artist, you may at some point be approached by a brand that wants to partner with you – and not in the traditional “I’ll give you money to sing...
1 min read
Rosemary Waldrip: April 10, 2015
Brands across the globe are increasingly recognizing the difficulty of capturing consumers’ attention with traditional branded content. Today’s...
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