The GRAMMY Awards were a big night for several MAX artist partners, but one moment in particular resonated with me. During his acceptance speech for Album of the Year, Jon Batiste said:
“The creative arts are subjective and they reach people at a point in their lives when they need it most. It's like a song or an album is made and it's almost like it has a radar to find the person...”
It's moments like these that reflect the power music has in our lives and the opportunity brands have to be a part of that experience.
We’re grateful to all of the people we have worked with (and hope to work with in the future) who help music get to people exactly when they need it.
Craig Rector: January 17, 2025
The clock’s ticking—err…tick tocking, if I may—and TikTok is set to vanish from U.S. app stores on Sunday, January 19th. Naturally, the entire...
Kesler Smith: January 16, 2025
Together, Hardy and UScellular want to inspire everyone to take a moment to unplug from the screen and focus on real-life connections with the people...
Craig Rector: December 04, 2024
This holiday season, we’re cranking up the soul and cutting through the festive noise. We’ve teamed up acclaimed R&B vocalist Kenny Lattimore with...
MAX : September 21, 2023
Welcome to the very first episode of our MAXtape Live podcast!
Look, there’s a really simple answer to the question: “Why isn’t my [music, art, app, etc.] more popular/widely known?” There are many wrong answers...
Craig Rector : December 30, 2021
A lot happened in 2021. There were TikTok dance crazes, captivating album releases, bingeworthy TV shows, and so, so many Marvel movies (so. many.).
.png?width=200&height=137&name=Untitled%20design%20(1).png "MAX-Logo_White_containter")
.png?width=200&height=137&name=Untitled%20design%20(2).png "MAX-Logo_black_containter")
Craig Rector
