4 min read
The conventional wisdom is that we’re a divided society. We are red or blue states; boomers, Xers, or millennials; early adopters or luddites. The list is endless, and you might think we’re so divided that we couldn’t possibly share the same space,...
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3 min read
Craig Rector: March 15, 2018
We’re excited to host independent country artist and Texas native, Ashliegh Lisset, at Music Audience Exchange (MAX) for our monthly “On The Record”...
3 min read
Rosemary Waldrip: February 28, 2018
Rosemary Waldrip, VP Marketing at Music Audience Exchange explains, how today’s stars can come from anywhere. YouTube disrupted movies and TV, Amazon...
3 min read
Rosemary Waldrip: February 02, 2018
Let’s take a quick look back at Music Audience Exchange (MAX)’s fantastic 2017 in our annual MAX's Greatest Hits:
1 min read
MAX: February 01, 2018
Ford Music Presents: Syleena Johnson Ford Music partnered with R&B artist Syleena Johnson to showcase the 2018 Ford Escape.
2 min read
Having closely followed the monumental shifts in the music, media and marketing industries over the last few years, there's no doubt that 2018 will...
1 min read
MAX: January 17, 2018
Sigue Diferente Miami Music producer Robbie Rivera is partnering with Jack Daniel’s to talk about being original and staying true to yourself.
2 min read
MAX: December 01, 2017
My Climb. My Music. Coors Light’s “My Climb. My Music.” campaign features a diverse group of breakthrough artists, including Philly indie-pop...
2 min read
Marketers have long understood the power of music. As early as the 1920s, when commercial radio was in its infancy, advertisers began experimenting...
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