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It used to be that radio stations dominated the airwaves. Because payola laws prevent record labels from paying radio stations directly, promoters and consultants act as the middle men to create contests and other brand-sponsored tie-ins to get...
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Our good friend and advisor, George Howard, recently penned an article in the New York Times about the rise in music festivals as an economic...
3 min read
For a pioneering young company, it’s a warm fuzzy when a respected publication (covering what’s now and what’s next in social & business tech) posts...
3 min read
When we sourced artists to partner with Tito’s Handmade Vodka and Chevy for two respective cross-channel music promotions, we focused on a few...
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