1 min read
Rosemary Waldrip: October 07, 2016
This is the second part of the series, “Marketing to ‘Millennials’? You’re Doing It Wrong.” You can read Part 1 here.
2 min read
Rosemary Waldrip: September 30, 2016
Oh, boy! Another article to help marketers crack the code on Millennials. Is it filled with trends, and myths, and tricks (oh my)?
3 min read
Rosemary Waldrip: September 12, 2016
Amidst all the talk of royalties and copyright infringement, it’s easy to forget that music is about more than business. At Music Audience Exchange...
1 min read
Rosemary Waldrip: August 15, 2016
The answer: All three artists have partnered with brands through Music Audience Exchange (MAX). Billboard released the Top Latin Albums for the week...
2 min read
I sat down for an interview with Josh Terry, a music industry veteran and the manager of Mayday Parade. Among other subjects, we discussed:
1 min read
Rosemary Waldrip: March 21, 2016
South By Southwest (SXSW) is always a whirlwind, and we can’t wait to go for a spin in the future. Here are a few of our favorite trends and stories...
1 min read
Rosemary Waldrip: February 29, 2016
Two social media behemoths made significant announcements last week.
5 min read
Rosemary Waldrip: February 08, 2016
In order of appearance, here’s our breakdown of the 13 best uses of music in the ads for Super Bowl 50. Check out the list, and give us your thoughts!
1 min read
Rosemary Waldrip: June 15, 2015
Without question, the biggest news in music last week was the announcement of Apple Music, the latest in a string of streaming platforms vying for...
.png?width=200&height=137&name=Untitled%20design%20(1).png "MAX-Logo_White_containter")
.png?width=200&height=137&name=Untitled%20design%20(2).png "MAX-Logo_black_containter")
