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4 min read
The Music Business' Only Hope is Transparency
Paul Graham is the founder of Y-Combinator. If you're unfamiliar with Y-Combinator, it's a sort of combination boot camp/mentor program/seed...
Marketing (13)
4 min read
Artists and Brands Make Their Fans/Customers Teachers
The impulse to teach is a powerful one. For me, it provides me with my Joseph Cambell "bliss."
1 min read
Joint Venture to Generate Brand Opportunities for Artists
Universal Music Group (UMG) and Havas just announced a joint venture they are calling the "Global Music Data Alliance". This initiative is intended...
1 min read
Forbes Profile on New Platform for Brand/Artist Partnerships
Forbes recently published both parts one and two of a two-part series profiling Music Audience Exchange and our TuneLaunch platform.
3 min read
Payola Laws & The Greatest Music You’ve Never Heard
The laws and regulations our politicians and governmental agencies put into place can distort markets and restrict our options as consumers. Lately...
2 min read
Taylor Swift & The Streaming Debate: Why Everyone’s Got it All Wrong
The recent firestorm of controversy over Taylor Swift’s decision to pull her catalogue from Spotify (the ramifications of this covered nicely by...
2 min read
Music Business 101 – Understanding Copyright: Neighboring Rights
I’m digging the article from the INgrooves newsletter that was re-blogged by the always great Hypebot (and linked to below). There are some good...
1 min read
Trackvertising and the Opportunity for Marketers
It used to be that radio stations dominated the airwaves. Because payola laws prevent record labels from paying radio stations directly, promoters...
1 min read
George Howard on Music Festivals in the NY Times
Our good friend and advisor, George Howard, recently penned an article in the New York Times about the rise in music festivals as an economic...