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State of Music: 2022 Predictions With Jeff Rosenfeld | Music Marketing and Technology

6 min read

State of Music: 2022 Predictions With Jeff Rosenfeld

This week’s predictions come from our Sr. VP of Product and Technology, Jeff Rosenfeld. On top of being an expert in his field, Jeff is an artist...

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State of Music: 2022 Predictions With Rosemary Waldrip | Music Sponsorship

4 min read

State of Music: 2022 Predictions With Rosemary Waldrip

When we started talking about predictions for 2022, we couldn’t help but look at trends from the past few years. The pandemic has changed so much...

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The Data Science of Niche Targeting Through Music

2 min read

The Data Science of Niche Targeting Through Music

We love a good data analysis, so we were excited for the 2021 MRC Music Year-End Report . . . and then we saw it, there in the table of contents,...

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The State of Music Sponsorship in 2022

1 min read

The State of Music Sponsorship in 2022

We love a good prediction article. We’ve been reading a ton of really great editorials, blogs, infographics, whitepapers, and substacks about what...

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How Well Do You Know 2021 Trends?

How Well Do You Know 2021 Trends?

A lot happened in 2021. There were TikTok dance crazes, captivating album releases, bingeworthy TV shows, and so, so many Marvel movies (so. many.).

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Me-Conomy Pt 9 | Mitigating Risks in the Me-Conomy with Music

6 min read

MAX Insights: Mitigating Risks in the Me-Conomy with Music

Throughout this series, we’ve talked a lot about change: change in technology, demographics, preferences, behaviors, social norms, power dynamics . ....

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Me-Conomy Pt 8 - Risks In The Me-Conomy

3 min read

Risks in the Me-conomy

People want to be seen, heard, understood, reflected, and entertained, or else brands risk losing them altogether. Technology has given people the...

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4 min read

From “D2C” to “D2ME”

The D2C business model has been around for centuries, but lately, D2C has been experiencing a serious glow up.

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4 min read

The Age of Adaptability

In the second installment of this series, we talked about how all of the changes seemingly brought about by the pandemic are actually just an...

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