2 min read
No Sellouts: How Fans Become Customers When An Artist Keeps Control
Note: this article was originally published via ANA. For musicians, technology is a double-edged sword. Today, every musician has access on a laptop...
2 min read
Note: this article was originally published via ANA. For musicians, technology is a double-edged sword. Today, every musician has access on a laptop...
4 min read
Below is an excerpt of a live interview between Cheddar Media and MAX Co-Founder George Howard. This has been briefly edited and condensed to...
3 min read
Previously MAX has outlined ways artists and their managers can prepare for brand partnerships, an evolved version of music advertising that we...
2 min read
This week, a couple of folks from our team (myself included) are headed to Dana Point, CA, for the ANA Brand Masters Conference.
2 min read
Adele, Beyoncé and Chance the Rapper may have received the most official recognition during the 59th Annual Grammy Awards, but that was expected....
8 min read
Last week, our co-founder, an original founder of TuneCore and an Associate Professor at Berklee College of Music and Brown University, outlined how...
3 min read
Important Considerations for Brands and Agencies Looking To Integrate Music In Campaigns The right combination of brand messaging and music can lead...
2 min read
2016 already feels like three years ago, doesn’t it? But we’d be remiss if we didn’t take one final look back on how the year brought so many great...
2 min read
If I’ve learned one thing while working at MAX, it’s that artists cannot always “make it big” with their musical talent alone. Some artists receive...