9 min read
Craig Rector: March 17, 2025
It’s a common question: what drives the cost of an artist partnership up (or down)? I mean, an artist’s fee can range from four to seven figures…and...
4 min read
Craig Rector: March 08, 2025
Let’s talk about something every brand needs to prioritize in 2025—relevance. You can have the best product, the most brilliant creative, or even a...
2 min read
Craig Rector: March 03, 2025
We’re thrilled to celebrate our incredible artist partners who have been nominated this year for the 2025 Juno Awards! 🎶🏆
3 min read
Craig Rector: February 26, 2025
We’re pumped to celebrate our incredible artist partners who are nominated for the 2025 iHeartRadio Music Awards! 🎶🏆
3 min read
Craig Rector: February 19, 2025
We’re thrilled to celebrate our incredible artist partners who are nominated for the 2025 Premio Lo Nuestro Awards!
6 min read
Craig Rector: February 14, 2025
Best to Worst Ranked Super Bowl Ads: Music Themed Take Me Home: Rocket 🙌🏆 Knock Out: Pfizer 👍😢 The Fans: Taco Bell 👍🔥 Turn Back Time: Uber Eats...
2 min read
Kesler Smith: February 10, 2025
We are so excited to announce our artist partner nominees for the 2025 NAACP Image Awards! With 18 nominations across 12 amazing artists, we can't...
4 min read
MAX: November 13, 2024
Our artist partners will be shining brighter than ever at the 67th Annual GRAMMY Awards! 🎶 With 55 nominations across 35 incredible artists, we’re...
8 min read
Craig Rector: October 31, 2024
Table of Contents Prologue: The Allure of Music Industry Manor Ch 1: Hall of Infinite Possibility Ch 2: The Specter’s Contract Ch 3: Sacred Oath of...
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