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Music (16)

3 min read

Does The Reddit Revolt Foretell A Similar Uprising For The Music Business?

This article was originally published on Forbes.

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3 min read

Can Taylor Swift Disinfect The Music Business?

This article was originally published on Forbes.

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3 min read

The Real Message in Taylor Swift's Open Letter to Apple Music: "Be More Like Me"

This article was originally published on Forbes.

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All-things-Apple-Music

1 min read

All Things Apple Music: Top 10 Stories

Without question, the biggest news in music last week was the announcement of Apple Music, the latest in a string of streaming platforms vying for...

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3 min read

Tech + Human: How We Match Brands With Music Artists

As Artist Relations Manager at Music Audience Exchange (MAX), my job involves the process of selecting artists for brand/artist partnerships – which...

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3 min read

Information Symmetry: Uber, Airbnb, and the Music Industry

There’s a passage from a March 15 TechCrunch post that recently went viral. You may have seen it –it reads:

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3 min read

Bitcoin Can't Save The Music Industry

This article was originally published on Forbes.

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2 min read

For Artists: 3 Questions to Ask Yourself When a Brand Wants to Work With You

As an artist, you may at some point be approached by a brand that wants to partner with you – and not in the traditional “I’ll give you money to sing...

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3 min read

Music, Music (and Apple) Everywhere

We have written in this column about marketing to Millennials, the role of artist content in savvy brands’ marketing efforts, the new world order of...

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