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Music (9)

How Breakthrough Artists Add Value to Brand Marketing

2 min read

How Breakthrough Artists Add Value to Brand Marketing

In this series, we’ve talked about breakthrough artists in terms of the benefits they bring to brands — breakthrough artists are more influential and...

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MAX Artist of the Month | Gavin DeGraw

1 min read

MAX Artist of the Month: Gavin DeGraw Joins Snapple Music

Gavin DeGraw, a multi-platinum selling singer-songwriter, has partnered with Snapple as part of their My Snapple Music campaign. Born and raised in...

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Russell Dickerson | On The Record

2 min read

Russell Dickerson: Tennessee Native and Country Chart Topper

Fresh off the Country Music Awards, we’re excited to host Russell Dickerson, an American country and pop music singer-songwriter from Nashville,...

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How Breakthrough Artists Help Brands Reach Targeted Audiences | Music Audience Exchange

4 min read

How Breakthrough Artists Help Brands Reach Targeted Audiences

We continue our series on breakthrough artists by taking a look at audiences and discussing how, compared to celebrity artists, emerging/breakthrough...

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On The Record | Ron Bultongez

2 min read

Ron Bultongez Learns To Love... MAX

Fresh off this season of American Idol, we welcomed Ron Bultongez, a singer-songwriter from Plano, Texas to the stage at Music Audience Exchange...

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Why Breakthrough Artists are 9x More Influential | Music Audience Exchange

4 min read

Why Breakthrough Artists are 9x More Influential

Last week we kicked off a new blog series comparing the benefits of collaborating with breakthrough/emerging artists compared to traditional...

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AOTM_Blog_WhyBreakthrough-01 (2)

3 min read

Why Breakthrough Artists Are A Better Investment for Brands

Over the past few weeks, we have explored the power that music has to connect people and how brands can harness this power to reach their target...

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Teedra Moses | MAX Artist of the Month

1 min read

MAX Artist of the Month: Teedra Moses Joins My Climb. My Music.

Teedra Moses, a contemporary R&B singer-songwriter, has partnered with Coors Light as part of their "My Climb. My Music." campaign. Born and raised...

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Why Music Series Part 4

3 min read

How Music Discovery Has Been Impacted By Technology

So far in this series, we have focused on the way music can define us as individuals, as well as the power music has to connect us across cultures....

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