Drive Culture and Increase Awareness, Boost Engagement, Lift Sentiment, Generate Leads
Inspire your audience to action through the music they love.
Better Marketing. Better Results.
Marketing needs to be relevant, captivating, convenient, abundant, and compelling. MAX has the only tech platform specifically built to help you make smarter marketing investments through turnkey music programs that deliver measurable ROI.
Schedule a Strategy Session
We've Done This. A Lot.
You’ve probably seen our work, even if you didn’t know it was us. That’s because we put you in the spotlight while we take care of all the work behind the scenes.
435+
Campaigns
760+
Artists
70%
Multicultural
The MAX Platform™ Powers
Brand x Artist Partnerships
Our platform drives your brand objectives using data science and proprietary tech to continually optimize content, targeting, and channels.
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Artist Matching Engine™ (AME)
We take the guesswork out of finding the right artist. Starting with your audience profile (demographics, psychographics, behavioral attributes, etc.) and defined objectives, we use our Artist Matching Engine to generate a list of potential artists that your target already loves. Our Artist Relations team will then work with you to identify the artist who authentically aligns with your brand values.
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Music Audience Planner™ (MAP)
We optimize budget allocations to meet your campaign objectives. Based on your program’s size, scope, and objectives, the Music Audience Planner determines the optimal mix of content, reach, frequency, and channels. We determine the cost and estimated results based on the combination of program components.
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Advanced Marketing Platform™ (AMP)
We aggregate insights, provide reach & scale, and make your campaigns run smarter. All content, brand assets, and other campaign elements live in one easily accessible place. Throughout your campaign, we monitor results and make adjustments based on our real-time optimization tools. After the campaign, our AMP provides full reporting on performance and objectives.
The Platform Powering Brand x Artist Partnerships
The MAX Platform™ drives your brand objectives using data science and proprietary tech to continually optimize content, targeting, and channels.
-
Artist Matching Engine™ (AME)
We take the guesswork out of finding the right artist. Starting with your audience profile and defined objectives, we use our Artist Matching Engine to generate a list of potential artists that your target already loves. Our Artist Relations team will then work with you to identify the artist who authentically aligns with your brand values.
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Music Audience Planner™ (MAP)
We optimize budget allocations to meet your campaign objectives. Based on your program’s size, scope, and objectives, the Music Audience Planner determines the optimal mix of content, reach, frequency, and channels. We determine the cost and estimated results based on the combination of program components.
-
Advanced Marketing Platform™ (AMP)
We aggregate insights, provide reach & scale, and make your campaigns run smarter. All elements of your campaign live in one easily accessible place—from campaign objectives, brand assets and content, to media buys and real-time artist channel feeds. Throughout your campaign, we monitor results and make adjustments based on our real-time optimization tools. After the campaign, our AMP provides full reporting on performance and objectives.
100% Turnkey Solutions
Make Your Job Easier
We make marketing with music easy, efficient, and effective, so you can focus on the fun stuff. We handle all of the heavy lifting from artist vetting to music licensing to IP to content creation—you name it, we’ve got it covered.
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Brand Partnerships
Based on your goals, our team of brand experts will recommend the strategy that will accomplish those objectives. As a team and as a company, we have the multicultural expertise and unique insights needed to create a culturally relevant campaign with your brand authentically woven throughout the story.
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Artist Relations
We are artist-agnostic. Our team has decades of experience working with artists, talent agencies, booking agencies, and managers across genres. We handle all curation, vetting, negotiations, licensing, talent coordination, and anything else needed for your campaign.
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Content & Production
With your brand standards in mind from the get-go, our network of producers, videographers, editors, and lighting and sound engineers have 100% of your content creation handled.
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Media Amplification
We are platform-agnostic. We use historical campaign results to determine which platforms will deliver your objectives. We have unique access to artists’ channels for amplification, allowing our team to employ creative optimization strategies based on real-time insights.
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Client Success
Our teams work together seamlessly thanks to our client success team. These are the people who coordinate across teams and systems to ensure that all communications, QA, brand safety, approvals, timelines, etc. run smoothly.
100% Turnkey Solutions Make Your Job Easier
Our team makes marketing with music easy, efficient, and effective, so you can focus on the fun stuff. We handle all of the heavy lifting from artist vetting to music licensing to IP to content creation—you name it, we’ve got it covered.
-
Brand Partnerships
Based on your goals, our team of brand experts will recommend the strategy that will accomplish those objectives. As a team and as a company, we have the multicultural expertise and unique insights needed to create a culturally relevant campaign with your brand authentically woven throughout the story.
-
Artist Relations
We are artist-agnostic. Our team has decades of experience working with artists, talent agencies, booking agencies, and managers across genres. We handle all curation, vetting, negotiations, licensing, talent coordination, and anything else needed for your campaign.
-
Content & Production
With your brand standards in mind from the get-go, our network of producers, videographers, editors, and lighting and sound engineers]have 100% of your content creation handled.
-
Media Amplification
We are platform-agnostic. We use historical campaign results to determine which platforms will deliver your objectives. We have unique access to artists’ channels for amplification, allowing our team to employ creative optimization strategies based on real-time insights.
-
Client Success
Our teams work together seamlessly thanks to our project management team. These are the people who coordinate across teams and systems to ensure that all communications, QA, brand safety, approvals, timelines, etc. run smoothly.
Direct-to-Fan Engagement Tools
Enhance your content program with exclusive, interactive, experiential elements. Our proprietary suite of engagement tools connects brands, artists, and fans, driving your objectives through genuine relationships.
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SET.Live™
Engage and reward people through gamified, interactive digital experiences and elevate your brand with visually stunning, multi-camera production.
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SET ShoutOut™
Give people the gift of personalized video messages or acoustic performances from their favorite artists. No gimmicks, no reality TV stars, no app downloads.
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SET Meet & Greet™
Drive leads through our seamless, customizable Meet & Greet platform - and create memorable video and photo moments for people with your brand fully integrated into the experience.
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SET the Set™
Increase engagement, collect data, and drive leads by allowing fans to build their dream setlist.
Direct-to-Fan Engagement Tools
Enhance your content program with exclusive, interactive, experiential elements. Our proprietary suite of engagement tools connects brands, artists, and fans, driving your objectives through genuine relationships.
-
Set.Live™
Engage and reward people through gamified, interactive digital experiences and elevate your brand with visually stunning, multi-camera production.
-
SET ShoutOut™
Give people the gift of personalized video messages or acoustic performances from their favorite artists. No gimmicks, no reality TV stars, no app downloads.
-
SET Meet & Greet™
Drive leads through with our seamless, customizable Meet & Greet platform - and create memorable video and photo moments for people with your brand fully integrated into the experience.
-
Set the Set™
Increase engagement, collect data, and drive leads by allowing fans to build their dream setlist.
See What Our Clients Are Saying...
We're truly in this together, and MAX is playing a key role in helping us extend brand reach to new and untapped consumer demographics. They are laser focused on driving results, and I've already been recommending them to other brands who I know could use this type of arrow in their marketing mix quiver.
We had a great experience working with the MAX team. They were incredibly well organized and attentive. They over-delivered on every deadline and made a program come to life in less than two weeks. Can’t recommend them more!
I have thoroughly enjoyed working with MAX. The members of the team are collaborative and innovative on all music and social media activations. MAX works diligently to provide world class service to us.
We had a wonderful experience with the MAX team from start to finish. Their team was collaborative, addressed feedback quickly, and was very communicative throughout the entire process. On set, the team was professional and on top of things which led to a really smooth production and happy clients all around.
Every person that I have met from MAX has been absolutely amazing. The content that is created for our clients is always innovative and original.
MAX provides an amazing platform for brands to build relationships with consumers in an impactful way.
We have been very happy with the fantastic legacy partnership we have developed with MAX since 2015. What began as a coordinated effort working with regionally relevant artists to connect with our target on a local level has developed into a national campaign featuring nationally recognized artists while still impacting metrics at a local level.
MAX provides an efficient and precision-tuned platform for targeting and engaging artists and fans in ways that brands can see, hear, feel, measure and replicate. It’s a beautiful system and we’re excited to see where it grows from here.
What really impressed me is their ability to target and engage a very specific consumer online, at retail and through live music experiences. The secret is in their artist matching engine; it houses a wide array of artists but identifies the right artist to partner with to reach my local target consumer. Their multi-channel media platform brings it all together to make each consumer touch point unique using custom co-branded content that aligns with our brand image and guidelines.
MAX has been a perfect way to reach our target using music as the connection and social media as the medium. A great company to work with that over-delivered on results! Win-Win!
Thank you for pushing us to do something different and meaningful. From the many comments we received about KEM’s performance, it is clear that this experience brought a lot of joy to so many who clearly need it right now. I know this was a lot of hard work to get this executed; it was done beautifully and you guys crushed it!
MAX seamlessly delivered a push-button music program that generated measurable results. Their combination of creative and technology equaled exponentially more exposure than we expected.
MAX is an extremely innovative way to connect brands to artists to provide a unique virtual concert experience for its audience. Even during these unique times of 2020, MAX found ways to draw a connection and bring back the excitement fans were missing within the music industry. The MAX team is high energy, dedicated & goes above and beyond to meet client needs! It was a pleasure working with them and I look forward to staying connected to MAX for future projects down the road.
Our FDAF (Ford Dealer Advertising Fund) has worked with MAX for the past two years for both Ford Music and to manage our social media platforms. We have developed a very strategic partnership targeting consumers who might not otherwise engage with Ford and its product. By matching artists to vehicles and informing consumers of grass root involvement in our very spread out and diverse multi-state geography, we have been able to help grow our share with and industry that is currently flat. We value this partnership.
Working with MAX has been a real pleasure—the team has been flexible, and we’ve especially appreciated their forward-thinking solutions and turnkey execution during a year like 2020. We look forward to partnering with MAX for years to come.
Still trying to figure out how music fits into your strategy?
Music can be tied to a moment in time, a feeling, or a place...and yes—even to a brand. Discover what authentic partnerships with the right artists can mean for your brand.
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