GRAMMY Award-winning artist Lecrae is extending his partnership with the United States Marine Corps using SET.Live™ to engage with fans during his tour.
Lecrae has a long history working with the United States Marine Corps, including his 2021 partnership through MAX showing how a sense of commitment shapes inner character.
Continuing his successful relationship with the USMC, Lecrae will be using our app-less tech, SET.Live, to give fans unique experiences at select stops during his spring tour. Through the USMC-branded mobile experience, fans will be able to register for the chance to win autographed merch from Lecrae and to learn more about what it takes to become a Marine.
During his show, Lecrae will give the Marines a shout out from the stage and invite fans to “check in” to the concert by visiting SET.Live or scanning a QR code (shown on custom digital signage created by MAX). Fans will be automagically routed to a custom USMC-branded SET.Live show page where they can enter for a chance to win the live sweeps. Winners will be selected and notified by text to come pick up their prize after the show.
Using SET.Live, this Lecrae x USMC campaign lets the United States Marine Corps capture opt-in, first-party data while giving fans unique experiences.
Lecrae is a two-time, GRAMMY Award-winning hip-hop artist who has sold millions of albums. With over 150M+ YouTube views and 1.9M Spotify Monthly Listeners, Lecrae has performed on multiple high-profile stages and festivals such as Bonnaroo and the BET Awards. His seventh studio album, Anomaly, debuted at #1 on the Billboard 200 chart, is Certified Gold and ranked #12 on Rolling Stone’s "40 Best Rap Albums of 2014."
Lecrae has made multiple TV appearances including Headline News, ESPN SportsCenter, ESPN SportsNation, The Tonight Show Starring Jimmy Fallon, Good Morning America, MTV’s Wild ’N Out and more. Lecrae is a New York Times Bestselling Author for his memoir Unashamed. Lecrae released his newest album, Church Clothes 4, in 2022 and he is currently on a national, headlining tour in support of this album.
Check out Lecrae's upcoming tour dates here.
Follow Lecrae on Social / Streaming:
Craig Rector: December 04, 2024
This holiday season, we’re cranking up the soul and cutting through the festive noise. We’ve teamed up acclaimed R&B vocalist Kenny Lattimore with...
MAX: November 13, 2024
Our artist partners will be shining brighter than ever at the 67th Annual GRAMMY Awards! 🎶With 55 nominations across 35 incredible artists, we’re...
Craig Rector: November 12, 2024
We're excited to announce a new collaboration with country music duo Maddie & Tae and Dial, offering fans an opportunity to #DialUpYourClean and...
MAX : September 28, 2023
The Latin GRAMMY Awards nominations have been announced - congratulations to all our MAX and SET artist partners who have earned a spot on the list!
MAX : September 07, 2023
CMA Awards noms are out - congrats to all of our MAX and SET artist partners who made the list!
MAX : December 07, 2022
We work with so many amazing artists–and we love seeing their talents recognized with awards and honors! Congratulations to all of our MAX and SET...
.png?width=200&height=137&name=Untitled%20design%20(1).png "MAX-Logo_White_containter")
.png?width=200&height=137&name=Untitled%20design%20(2).png "MAX-Logo_black_containter")
MAX